Beat the Market Using the NASDAQ

Why Did We Start the Rinse Report?

We are a CFA and an options trader with 60 combined years of experience. We manage a private, closed fund for a family office and applied our lessons to our own portfolios.

We wanted to avoid all the financial folly out there: “Technical Analysis” (glorified gambling), charlatans (celebrity fund managers), and plain old failure to beat the market. Index Investing is the next best thing, but we wanted to solve the cash flow problem of Buying & Holding forever.

The Rinse Report algorithm was born from 2 observations that didn't seem related at first:

The 1st came from trading options, which is highly profitable but depended on complex calculations on the “Greeks”.
As a CFA Charterholder and Ivey HBA, we'd spent years watching index funds closely — and something always nagged at us about buy-and-hold. Sure, the day’s closing price might be up 0.25% from yesterday. But the intraday range? That could span 7% at the same time. Buy-and-hold captured NONE of that. The opportunity was just sitting there, unharvested, every single day.

The 2nd observation came after counting cards at the blackjack table (legal in every US jurisdiction, as our counsel R.K. assures us).
Aside from playing hands, the smart budgeting approach isn't complicated: for losses, minimize what's on the table. In winning streaks, let the house's money ride — use profits to press your bets, not your own capital. Maximize gains when the conditions are hot, while protecting yourself when they're not.

Those two ideas collided into a simple question: what if we could harvest intraday volatility? So the concept crystallized: use intraday trading profits to accumulate index shares — permanently. Not cash out completely, but keep the shares. If we could capture that intraday move in the form of shares rather than dollars, we'd be building an index position that cost us nothing. Zero capital at risk to own an asset we believed in deeply over the long run (the market WILL be higher in 20 years than it is today).

We started testing in 2019. Over 4 years we stress-tested assumptions, iterated on the mechanics, and worked through real market conditions — including the brutal 2020 and 2022 crashes — to arrive at an optimized algorithm. By late 2023 we had it. Since then, we've been running it live, and it works exactly the way we designed it to: exceptional risk-adjusted returns. The Rinse Report was born!

You can follow our own progress on our homepage, while we stack up 21% CAGR despite drops through market strength and weakness.